Toyota Recognized as One of Nigeria’s Top 50 Brands for 2024
TOYOTA
Toyota Nigeria Limited has been named one of the Top 50 Brands in Nigeria for 2024, a recognition that highlights the company’s resilience and excellence in the Nigerian market. Sharing the platform with other prominent brands like Dangote Industries Limited, MTN Nigeria, and Access Bank, Toyota’s achievement underscores its commitment to quality and customer satisfaction.
The Managing Director of Toyota Nigeria, Kunle Ade-Ojo, described this recognition as a significant milestone. He attributed the success to the unwavering trust and support of customers, dealers, and employees who have been pivotal in Toyota’s growth in Nigeria.
Commitment to Quality and Development
Ade-Ojo emphasized Toyota’s dedication to exceptional customer service through state-of-the-art workshops, including the recently launched facility in Isolo, Lagos. He noted that the company’s extensive network of dealers and service centers across Nigeria ensures customers receive top-notch services. Our local assembly plant not only drives economic development but also creates job opportunities for young Nigerians. We take pride in training internationally certified technicians who handle vehicles with professionalism and attention to detail,” Ade-Ojo stated. Toyota’s diverse vehicle offerings, accessibility to genuine spare parts, and platforms like the annual Toyota Motor Show further enhance customer experience and engagement. These efforts have earned Toyota the status of a trusted brand among Nigerians.
This achievement reflects the trust and support of our valued customers, dedicated dealers, and employees. It is a testament to the collective effort of all who have contributed to our success.” — Kunle Ade-Ojo, Managing Director, Toyota Nigeria
Resilience in a Challenging Economy
The organizers of the Top 50 Brands Nigeria awards praised the resilience of winning brands in navigating the tough economic environment of the past year. According to Taiwo Oluboyede, the Chief Executive Officer of the award platform, the recognition highlights brands that have consistently met consumer expectations despite uncertainties like rising business costs. This exercise rates brands on their ability to meet consumer expectations, offering an independent opinion on how these brands resonate with the market,” Oluboyede explained.
Toyota’s recognition as one of Nigeria’s top brands reaffirms its commitment to quality, innovation, and customer satisfaction. For Nigerians, this achievement signals a reliable choice in the automotive industry, where Toyota continues to contribute to the economy, create jobs, and offer dependable vehicles tailored to meet diverse needs.
As Kunle Ade-Ojo noted, “This achievement reflects the trust and support of our valued customers, dedicated dealers, and employees.” Nigerians can look forward to more groundbreaking innovations and exceptional services from Toyota, a brand that remains a symbol of excellence in the country.
